Custom Website Design - Web Links Directory - Software Development

Software Development, Software Offshore Outsourcing Development Service

Archive for February, 2009

Tips For User Friendly Online Registration Forms

Have you ever registered or attempted to register for an event and spent half an hour trying to figure out what you needed to do? Or have you used an online registration form that lost your data or was so complicated that it seemed like more work than faxing the form?

When used properly, online registration is an extremely powerful tool that makes registration easy for event participants. If used improperly, event participants can be left extremely frustrated and in some cases reluctant to attend the event.

We have put together a list of ten design tips to help you create user friendly registration forms and give your event participants a positive registration experience.

1. Make the registration form easy to access
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Offshore Software Maintenance, Consuming Nature Of Software Development And Testing

The use of automated software testing tools is not a new idea being adopted by software companies all over the world. In fact, this remedy has been around for quite some time already due to the complexity and time-consuming nature of software development and testing.

As stated, the business of producing and developing software products is something that takes a lot of time, resources, and effort. Not to mention a lot of personnel, the entire production and development phase of the product may well take several months to finish. The general public does not exactly know that despite the complexity of the production and development process, the testing phase is what software producers and developers dread.
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SEM - Email Marketing to Save Money

With today’s tough economic conditions, many small businesses are looking for ways to save money or at least make their money go a little further. When it’s time to trim costs, marketing budgets are often the first to get cut, especially if they contain expensive items like glossy printed pieces, a one-time radio ad, or pricey direct mail campaigns. To make your marketing dollars stretch further, you need to use high-impact, low-cost marketing strategies that get the word out about your business yet don’t break the bank. One low-cost strategy you can implement is an email marketing program to help you communicate with customers, target the right prospects, and market your business effectively without spending a lot of money.

In 2008, the Direct Marketing Association reported that the return on investment (ROI) for email marketing was more than $45 for every dollar spent on it. That’s amazing! Email marketing is also incredibly effective, since nearly 87% of adult internet users open the opt-in emails they receive from businesses (according to MarketingSherpa). With numbers like these, it’s easy to see how email marketing can help small businesses save money on marketing while reaching their target audience at the same time.
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Link Building Constellation - Mapping The Ideal Profile Of A Link Building Campaign

The link building constellation maps the ideal link profile of a website for a link building SEO campaign. Covering the main sources of links which make up a typical campaign, the graph shows where each fits in the ‘link constellation’ and the sort of proportional quantity each should be sourced in.

The diagram is based on the makeup of some of the most successful SEO link building campaigns I have run and although its far fom an exact science following this visualisation as a guide will, I believe, result in the most successful possible link campaign for improving PageRank and keyword ranking.

The diagram breaks the link profile of the website down into 6 main categories, 5 of which are built up in the link campaign, the 6th ‘Organic links’ are those links gained naturally through the increased preveliance of the website and the creation of quality content.

1. Internal satellites- 10% of total links
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Web design, SEO and Content Management

Each page in your website represents another opportunity to funnel relevant traffic to your preferred landing page. A landing page is any page that contains the most relevant information on that topic, but how do you let search engines know which pages should rank for which phrases?, by using SEO of course.

According to wikipedia, Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (”organic” or “algorithmic”) search results.
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Essential Web Marketing Steps Your Business Should Take in 2009

Looking to jump start your web marketing efforts this year? If so, you’re in good company. Many small businesses are looking to improve their marketing activities to help boost sales in a time of economic uncertainty. If your small business could use some marketing inspiration, here are eight things you can do to be more effective with your marketing and promoting your business in 2009.

1.       DO SOMETHING each month, or at least each quarter
Now is not the time to cut back on your marketing efforts; instead, ramp up as much as possible to make sure customers don’t forget about you, and that competitors don’t gain any ground. Do at least one thing each month, whether it’s updating your web site, sending out a press release, or monitoring your positions in the search engines. If you just don’t have the time or resources to do something each month, make sure you do something at least quarterly.
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